Select a sporting event of your choice. This includes an event at any level (Denver Broncos football game). The event may be live or broadcast on television or online. While watching the event, please identify some of the major sponsors and answer the following questions:
Where was the sponsorship located?
How prominent was the sponsorship during the event?
Was the sponsorship for the event appear cluttered? For example, did many of the sponsor images run together? Or did they stand out?
What sponsorship do you feel was the most effective at the event? In other words, which was the most memorable and why?
Finally, what suggestions do you have for the event organizers on how to improve the sponsorship presence at their events?
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