Competency In this project, you will demonstrate your mastery of the following competency: Develop elements of a design project proposal that reflect your personal brand Overview As a graphic design professional, you are expected to build an engaging, unique, and marketable portfolio site that is consistent with professional standards. Designing a personal brand identity and compiling your strongest design work are critical components of a comprehensive and professional portfolio site. For this project, you will generate a proposal for your personal brand identity package and portfolio site, outlining the scope of work and formulating a schedule for creating the site throughout this course. You will then present your proposal using Bongo. You can use your work from the Module Two project proposal activity to begin your work on this project. This proposal will help your continued work throughout this course, including Project Two. Directions You will construct a proposal for your personal brand identity package and portfolio site using Microsoft Word and then present your proposal using Bongo. Part One: Personal Brand Identity and Portfolio Proposal Construct an executive summary that includes the following: Your personal brand identity package Your portfolio site purpose and requirements Define the scope of work to develop components of your personal brand and improve your portfolio page design artifacts. Include the following: Explain the personal brand identity package and portfolio goals. Identify brand components to form a personal brand identity package. Demonstrate a range of diverse, exemplary works. Apply brand components to your professional portfolio site. Provide a high-level summary of the design process for the personal brand identity package and portfolio site. Identify appropriate tools to complete the work. Justify your scope of work. Include justification for all points in step two. Formulate a schedule for completing the work. Identify how long each aspect of the work will take to develop. Part Two: Presentation Present your proposal in a professional manner. Submit a Bongo video and script of your presentation. Your video should be 3 to 5 minutes in length. Select the “Screen Only” or “Camera + Screen” option to display your portfolio project proposal while presenting. Upload your completed Bongo script as a Word document. Note: If you are not able to record a video, you should reach out to your instructor and discuss submitting the assignment in an alternative format. What to Submit To complete this project, you must submit the following: Portfolio Proposal This is a Word Document (.docx) with 12-point Times New Roman font, double spacing, and one-inch margins. Sources should be cited according to MLA style. Professional Presentation This is a Bongo presentation with a script in a Word Document (.docx). Sources should be cited according to MLA style.
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